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Putting the users first by keeping usability, readability, and consistency in mind at all times, are the basics of every mobile development. The result: a rich user experience that keeps the employees engaged.
In our recent white paper, 10 tricks to prevent mobilization fails in B2E apps, we have outlined the ultimate do’s and don’ts to guide you through your way to a successful application.
Use our checklist below during the development to engage your users with a great interface and make your enterprise mobile app implementation successful:
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1. PLANNING: IS IT OPTIMIZED FOR MOBILE?
The workflow is optimized for mobile working, and real-time reporting is enabled. It facilitates electronic data transfer and the application of business intelligence and automatisms based on the company’s data assets.
Extra tip: add a powerful search function.
2. TARGETING: ARE USERS INVOLVED?
From the planning to the implementation, the actual users of the application have been involved in the process, and their feedback has been considered. It also includes options for future developments, should the users require new functionalities.
Extra tip: Use field research and one-on-one interviews.
3. ADAPTING TO TOOLS: DOES IT SUPPORT EFFECTIVENESS AND PRODUCTIVITY?
You have built on familiar features to give a sense of accomplishment, but simplified and adapted to mobile to create an added value. This is the time to decide if you want a native or a web application – or a hybrid one.
Extra tip: one or two distinctive features are enough.
4. NECESSARY AND SUFFICIENT FUNCTIONS: IS IT EASY TO LEARN?
You have only included the features necessary for mobile working and that they are clearly structured and make navigation intuitive.
Extra tip: you can make the most important functions appear in all navigations.
5. EXPERIENTIAL, CONSUMER-IN-BUSINESS CONTEXT: IS IT ATTRACTIVE?
The app has a well-crafted, likeable design, that makes the employees want to use them.
Extra tip: Try gamifying some workflows.
6. ARE ALL USER GROUPS ADDRESSED?
The frontline workers are empowered and engaged; IT is relieved from training and maintenance duties; the management is supported in improving productivity. At this phase, you can double-check if the developed solution actually serves the need of all users.
Extra tip: Check with field workers first.
7. IS IT INDUSTRY-SPECIFIC?
It puts more focus on consumer-facing parts if this is relevant in your industry, but concentrates on the internal workflows if that makes more sense. The app supports productivity more if it combines the advantages of working on the go and having relevant functions to the profession.
Extra tip: inform yourself about industry best practices to achieve max productivity.
8. APPLICATION ADAPTED TO THE ENVIRONMENT: IS DATA INPUT EASY?
The input of data, i.e. filling out forms, is adapted to the smaller screens and different input methods, such as taps and swipes. The physical environment, such as the specialties of the field, is also taken into consideration.
Extra tip: Put the 4-5 most used features on the dashboard.
9. CONSISTENT APPLICATION OF DEVELOPMENT STANDARDS: ARE UI DESIGN PATTERNS RECOGNIZABLE?
Following the guidelines of the individual development platforms, standard patterns are applied that users can easily recognize and they can a sense of competence and confidence.
Extra tip: tailor-made notifications can further increase engagement.
10. EASE OF USE: FEEDBACK IS EVERYWHERE
Giving feedback to the user on his or her actions is helpful to recognize mistakes made, progress, or discover unknown functions.
Extra tip: Besides being ubiquitous, feedback should also come as fast as possible.
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